Thursday, May 25, 2023

How useful are virtual tours for homebuyers

 How useful are virtual tours for homebuyers?

With 3D home tours, customers can make

 informed homebuying decisions remotely

    As Gen Z and millennial generations spruce up real estate demand, virtual home tours have now become the norm.  Developers have been investing in Virtual Reality (VR) technology to attract this new target audience by giving them a seamless user experience.  By using 3D platforms, virtual bookings, and augmented reality tours, developers are now paving the way for an immersive experience.


   One can now experience the property’s interiors as well as the neighbourhood using VR technology.  These digital services not only help the buyers get a detailed overview of the project but also allow them to engage in a live conversation over video conferencing facilities to discover the price and book projects online.  Due to the outstanding features and incredibly user-friendly interface, real estate listing platforms and mobile applications are growing in popularity as well.

    Even though Indian real estate has been using digital technologies for a while, its use has grown since 2020.  Online property tours are becoming more popular among developers, agents, individual homeowners, secondary market buyers, and tenants.  Instead of disposing off traditional processes, the secret to scaling up successfully is to use a hybrid model where traditional and digital processes can work in tandem.

    3D walkthroughs are also becoming extremely popular with customers wherein the developers could enhance an empty apartment with virtually enhanced furniture and decor options to give the customers a life-like view of how the apartment would look like.  This is important because most buyers struggle to imagine what empty spaces would look like when fully furnished.  With 3D staging, customers can get an immersive experience, that’s even better than a house visit and this will also change the way houses are bought and sold.

     Customers can make remote home purchasing decisions with the help of 3D home tours.  Since they enable buyers to get a real sense of their future home even if it is still under construction, virtual walk-throughs have evolved into a standard offering in a majority of new construction projects.  Even the secondary sale and rental markets have embraced 3D home tours.  Such walkthrough technology is quickly becoming more accessible and affordable.

      A digital walk-through is a great tool to showcase a property to a prospective buyer from the comfort of their home or office without the hassle to travel to the site.  Customers now have the levy of going on multiple digital tours and exploring various projects even if they are based in a remote location.  These new technologies have not only helped customers reduce the decision-making process but also opened up multiple new markets for the developers, which would have been difficult for them to crack.  It is also very helpful for the NRI community or out-stationed customers.       

      It is crucial to continuously innovate the business model as the real estate industry serves as an engine for economic growth.  As a result of all these emerging trends, the real estate sector is at the cusp of growth and prosperity.  With a young population and a need for expansion, the sector is well-positioned for favorable growth in the upcoming years. 

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